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Create your brands from the Brands Menu located under the Configuration section of left hand menu. Add logos, set metadata and an internal description if desired.

Tip

Click for the complete guide to Brands within Jasper PIM

Create your Categories

Product taxonomy is a key component to successfully managing your product information. The organizational structure often varies with the intended use case. Brick-and-mortar stores with no e-commerce presence may organize their products differently than those heavily invested into selling online. When e-commerce business scale globally taxonomies often have to adjust to new markets. Jasper PIM provides a flexible and powerful category management toolkit for you to organize your products to suit many applications. Like Brands, Categories must be configured ahead of time and will be assigned to products from the pre-existing list of available Categories.

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Jasper PIM uses a system of ROOT level categories to separate products into publishable groupings. Each published channel will pull products and category taxonomy from under a single ROOT category. You can use these different ROOT categories to setup multiple storefronts with different taxonomies all within the same PIM. You can also add HTML formatted descriptions, assets and SEO data to supply your storefronts with rich landing page content.

Tip

Click for the complete guide to Categories within Jasper PIM

Create your Attributes

Product attributes are one of the most powerful features of Jasper PIM. Attributes are custom fields to store unique product data. They come in a variety of text and select-box formats as well as date pickers, markdown or JSON. Attributes can be used to power PIM advanced search, website faceted search or display specialized content on product detail pages. Taking the time to explore and configure your product attributes in Jasper PIM is the key to unlocking the full potential of your e-commerce ecosystem.

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