Jasper PIM: Key Terminology Guide

This document provides a comprehensive overview of the essential terms and concepts used throughout Jasper PIM, tailored for enterprise customers. Understanding these terms will facilitate a smoother experience when working with the platform.

Asset (Primary)

• Definition: The main thumbnail used for brand logos, category images, and channel logos within Jasper PIM.

• Application: Primary assets are pivotal for visual branding across all your publication channels.

Assets

• Definition: Digital files associated with products, including images, PDFs, documents, and CAD files.

• Application: Assets are used to enrich product listings and provide additional information to end-users.

Attribute

• Definition: Product-specific data elements, which can include text, date, select-box, multi-select, markdown, or JSON.

• Internal Use: Attributes can store searchable values to enable batch actions within Jasper PIM, streamlining merchandising and marketing processes.

• External Use: Attributes are commonly published to storefronts for product specifications or integrated with third-party search providers to establish filter criteria.

Attribute Set

• Definition: A grouping of attributes that can be assigned to a product, category, or generic entity.

• Application: Attribute sets allow for consistent application of product data across multiple products or categories.

Brands

• Definition: Public-facing companies associated with products. Brands represent the makers of products, which may differ from the supplier, vendor, or manufacturer.

• Application: Brands are used for organizing and presenting products in a way that aligns with consumer recognition.

Categories

• Definition: Organizational groupings of products that can be nested under another category or housed under a Root category, which can be assigned to a specific publication channel.

• Application: Categories can be set to invisible until ready to publish, allowing for staged product rollouts.

Channel

• Definition: An outbound publication endpoint, such as a storefront (BigCommerce, Shopify, Magento) or CSV export.

• Application: Channels manage where and how product data is published from Jasper PIM.

Concrete Entity

• Definition: A specific instance of a generic entity, capable of having its own attributes. For example, if "Author" is the generic entity, "William Shakespeare" would be the concrete entity, with his biography as an attribute.

• Application: Concrete entities allow for detailed management of non-product data that relates to products.

Display Group

• Definition: A customizable organizational grouping of attributes on the attribute page, intended for user-facing display.

• Application: Display groups help streamline the user interface, making attribute management more efficient.

ERP (Enterprise Resource Planning)

• Definition: Back-office software typically used as the master system for SKU creation, pricing, and sometimes inventory data. Jasper PIM can integrate with ERP systems via API.

• Application: ERP systems provide a centralized source of truth for product information, which is then synchronized with Jasper PIM.

Generic Entities

• Definition: Custom data objects that can be related to products and have attributes assigned to them. For example, "Book Author" could be a generic entity with related products (books) and related attributes (awards).

• Application: Generic entities expand Jasper PIM’s flexibility, allowing for the management of complex data relationships.

Jobs

• Definition: Automation logs of batch actions performed within Jasper PIM.

• Application: Jobs provide a record of automated processes, ensuring transparency and traceability.

Logging

• Definition: Logs of synchronization records with outbound channels.

• Application: Logging allows users to monitor and troubleshoot data synchronization with external systems.

OMS (Order Management System)

• Definition: A system separate from Jasper PIM, used for managing orders.

• Application: While not directly integrated, OMS data often complements the product information managed in Jasper PIM.

Option Sets

• Definition: Assignable groups of options used to create parent/child product relationships.

• Application: Option sets facilitate the management of product variants, such as different sizes or colors.

Options

• Definition: A pivotable "attribute" that defines the relationship between a parent product and its child products.

• Application: Options allow for the creation of product variants within a single parent product structure.

PCSID (Legacy)

• Definition: Jasper's internal product ID used in legacy systems.

• Application: Although outdated, PCSID may still be referenced in legacy integrations or data migrations.

PDPs (Product Detail Pages)

• Definition: Pages on eCommerce storefronts that display detailed product information.

• Application: PDPs are the primary interface for consumers to engage with product data published from Jasper PIM.

Permission

• Definition: A toggle-able level of access to specific features within Jasper PIM.

• Application: Permissions control user access, ensuring that team members only interact with relevant data and tools.

PIMID

• Definition: Jasper's current internal product ID.

• Application: PIMID is the primary identifier for products within Jasper PIM, critical for internal tracking and data management.

Profile (Import/Export)

• Definition: A template mapping from Jasper PIM to CSV and vice versa, used for importing and exporting data.

• Application: Profiles facilitate the mass import/export of product data, streamlining data management processes.

Role

• Definition: An assignable set of permissions that grants users specific levels of access to PIM features.

• Application: Roles ensure that users have the appropriate access based on their responsibilities.

SEO (Search Engine Optimization)

• Definition: The process of preparing product data to be better recognized and ranked by search engines.

• Application: Jasper PIM’s SEO tools help optimize product listings for search visibility.

SKU (Stock Keeping Unit)

• Definition: An external product identifier, typically generated by a customer's ERP system.

• Application: SKUs are essential for inventory management and are used across various systems for product identification.

Sync

• Definition: The process of updating data between Jasper PIM and an external system, most commonly the publication of data to a channel.

• Application: Syncs ensure that product data is consistently up-to-date across all integrated platforms.

Thumbnail

• Definition: The primary product image used for main hero images on product detail pages and product grids.

• Application: Thumbnails are critical for visual appeal and user engagement on storefronts.

User

• Definition: A signed-in individual with access to Jasper PIM.

• Application: Users can have varied levels of access based on assigned roles and permissions.

Version

• Definition: An alternative set of product data that can be used in place of the master data when publishing to a channel. Versions can include different languages or alternative content.

• Application: Versions allow for flexible content management, accommodating different markets or use cases.

WMS (Warehouse Management System)

• Definition: A standalone system used for inventory management.

• Application: WMS typically manages physical inventory, complementing the digital product data in Jasper PIM.

Workflow State

• Definition: A custom linear state that represents a product’s enrichment lifecycle within Jasper PIM. It can also represent higher-level product lifecycles like "active," "discontinued," or "end-of-life (EOL)."

• Application: Workflow states help manage the status of products as they move through various stages before publication.